LiftRite to take on Kobelco in WA
From 1 October 2016, LiftRite Hire & Sales will become the Kobelco dealer for Western Australia, with Loadex withdrawing from this market. LiftRite was founded in 1983 to provide materials handling solutions to the construction, mining and agricultural industries, and also operate in the compact construction equipment market.
“The Kobelco franchise complements our existing business. With our size and reputation, we have been offered other franchises over the years, but have rejected them because they do not fit into our business model,’ said LiftRite Sales Director, Jack Przytula.
“Our research showed that Kobelco has an excellent reputation, and Glenn Alderton is returning to handle Kobelco sales at LiftRite after managing excavator sales for our previous franchise. Glenn has been singing the praises of Kobelco,” Jack said.